MEDIA STORY + TREND AUDIT
DO YOU WANT PRESS COVERAGE FOR YOUR BRAND OR PRODUCT, BUT AREN’T SURE WHERE TO START? OR DO YOU NEED SOME FRESH PR IDEAS TO GET YOUR BRAND BACK ON THE RADAR? OUR MEDIA AND STORY TREND AUDIT ANALYZES YOUR CURRENT PRESS COVERAGE, COMPARES IT TO THE COMPETITION, AND IDENTIFIES THE STORY TRENDS MEDIA ARE COVERING NOW.
A media and story audit helps ground your PR foundation. The insights will help identify what stories are getting traction and which reporters cover your industry. This knowledge is instrumental in creating clever pitching angles that will provide value to media and encourage them to feature your brand.
The audit includes:
- An analysis of your brand and 1-2 competitors’ coverage.
- A list of 10 key media covering your story.
- PR recommendations to up your media storytelling game.
Pricing: Starting from $1000
Can the media audit be combined with your other PR Foundation + Retainer Services?
Yes, the audit helps provide the valuable insights needed to build or refine your PR strategy and can be combined with any of BeCurious PR’s services.
Who can benefit from these audits?
These media and story audits are for both indie founders and established CPG brands that want to up their PR game and ground their strategy in research and insight.